Summary: Intellectual Capital
Über das eBook
<b>The must-read summary of Leif Edvinsson and Michael S. Malone's book: "Intellectual Capital: Realizing Your Company's True Value by Finding its Hidden Brainpower".
</b>This complete summary of the ideas from Leif Edvinsson and Michael S. Malone's book "Intellectual Capital" shows how intellectual capital represents the difference between a company's balance sheet and its market value. In their book, the authors describe how traditional accounting methods fail to accurately capture intellectual property assets, resulting in a significant management question: “How can management decisions be consistently made which will enhance the company’s intellectual capital base rather than detract from it?” Businesses need to develop a framework to measure intellectual capital, to track and improve it. This summary will teach you exactly how to do this in order to represent the true value of your company.
<b>Added-value of this summary:</b>
• Save time
• Understand key concepts
• Expand your business knowledge
<b>To learn more, read "Intellectual Capital" and discover how you can find the hidden brainpower of your business in order to realize its true value potential.</b>
Produkt Details
Verlag: Business Book Summaries
Genre: Sprache - Englisch
Sprache: English
Umfang: 33 Seiten
Größe: 1,4 MB
ISBN: 9782806247377
Veröffentlichung: 15. Februar 2013